E-Commerce

Social Proof in eCommerce: Leveraging Influencer Marketing Successfully

Social Proof in eCommerce: Leveraging Influencer Marketing Successfully 996 564 Petar Stoykov

Picture this – you’re on your way to purchase a certain type of product, you’ve done your research and you are aware of the options you have to choose from. You browse through the catalogue to find the corresponding store listings to your options, but while doing so something specific tends to stand out and…

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TikTok Marketing for e-Commerce Brands: How to Reach your Target Customers on the Rising Star of Social

TikTok Marketing for e-Commerce Brands: How to Reach your Target Customers on the Rising Star of Social 996 564 Petar Stoykov

In the rapidly evolving world of social media, new platforms tend to disrupt the space at an extraordinary pace. And more often than not, by the time most brands expand their social stack to capitalise on these new opportunities, they have already fallen behind their nimbler competitors significantly. Fortunately, though, this doesn’t have to be…

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